Niki is currently fulfilling the role of Product Director of Pobuca Platform, where she focuses on the business needs of each organization, that need to build a modern CX on digital foundations with an array of tools and innovative technologies. Her expertise and personal interest lies in Customer Experience Strategy and her passion on new technologies allows her to share a strong vision for data-driven decision making. During her past experience she has designed various user research schemes for FMCG companies and led numerous projects in the spectrum of digital transformation and innovation. Niki holds a degree in Statistics from Piraeus University and an MSc in International Marketing from Athens University of Economics & Business.

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